THIS IS A COMPLETE 5 PIECE BEDROOM SUITE BY BROYHILL PREMIERE
"BRASILIA" COLLECTION.
9 DRAWER DRESSER, MIRROR, RARE "MAGNA" CHEST AND 2 NIGHTSTANDS.
SOLID WOOD CONSTRUCTION ON THIS GREAT CONDITION SET
DOVETAILED DRAWERS, THIS SET WILL LAST FOR GENERATIONS TO COME!
THIS IS A LARGE BEDROOM WITH THAT GREAT MID MOD VIBE.
Introduced at the 1962 Seattle World’s Fair the Brasilia line by Broyhill
took its styling cues from the architecture of the city of Brasilia –
the newly created capital of Brazil designed by Oscar Niemeyer between 1956 and 1961.
Several of Niemeyer’s buildings featured supporting columns of sweeping parabolic shapes –
forms that would become the signature of the modernist architecture
of Brasilia and well as Broyhill’s namesake furniture series.
As the American population grew steadily more affluent throughout the 1950s,
Broyhill recognized that tastes in furniture were shifting.
In the past, buyers of moderately priced furniture had sought massiveness and elaborate embellishment,
but the company's executives felt sophisticated styling and quality were becoming more important.
In 1957, in an effort to meet this demand, the company established the Broyhill Premier line.
In addition, Broyhill began to institute a quality control program,
complete with a lab, to insure that its Premier products lived up to their name.
In 1958, Broyhill began an expensive national advertising campaign
to support the introduction of its Premier products.
PHOTOS BELOW
9 DRAWER DRESSER:
(MIRROR INCLUDED)
66" W X 19" D X 31" T
MAGNA CHEST:
54" W X 19" D X 43" T
2 NIGHTSTANDS:
24" W X 18" D X 21" T
SOLD!